Helps local sports clubs to become viable businesses rooted in their community, connecting young and adults through sports and an educational programme. It leverages the motivating power of football to offer an innovative educational programme that improves the employability prospects of young and economically inactive people, while at the same time the clubs become more profitable organisations.
- It has transformed 12 sports clubs in the community, changing the lives of hundreds of participants.
- 96% of programme participants complete their course and 82% have secured employment.
- Sports clubs that have participated in the programme have achieved an increase in revenue, becoming at least 50% more profitable and more committed to the local community.